Developing a gaming-related site can be a massive undertaking, but it can also be a fantastic way to show your opinions when it comes to gaming and create a community of fellow gamers. Since there are so many sites dedicated to this industry, your website should stand out from the competition by offering unique and quality content. Here are a few things that you should keep in mind when developing your gaming website.
Pick your focus
Determining your focus will help you during the process of development and design. In the beginning, you should keep it simple and focus on a couple of the following areas, and then expand when you build a broader audience.
- News – All gamers like to be up-to-date with the latest info about gaming. This can be a difficult task because you would have to be among the first to publish something new, but this is also what drives the most traffic to gaming websites.
- Reviews/Blog -This is another thing that brings traffic, but you have to offer original and relevant content if you want to stand out.
- Community – Nothing beats having a group of dedicated followers who share the same interests and passion for gaming.
- Tips/Cheats/Strategies – This also brings a lot of visits, so make sure to stay relevant in this area.
Choose your name, design, develop your site and find a host
Choosing a good and memorable domain name can be tricky, so you need to get creative. A great piece of advice is to keep it short and simple because a long and messy URL is counterproductive when it comes to SEO. If you are good at web design and coding, you can make a website on your own. This comes in handy because you do not have to rely on someone else to sort out the bugs, optimize and update your website, etc. If this is not your strong suit, you can hire an experienced freelance developer or an agency to do this for you. Just make sure you are clear with your design preferences and desired features for your site. Once everything is ready, the site should be uploaded to a host server.
Add your content
You cannot put up your website content-free when it goes live because then you would get no visitors. Once you have picked your focus, make an effort to produce the content which will be up-to-date, original and relevant. Have a couple of well-written, fair reviews of the latest games, publish articles about some recent releases (consoles, PC, etc.) and consider writing clear and straightforward guides that are easy to understand, for example. Needless to say that as your site grows, the need for more content will grow as well.